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13 On Your Side and TEGNA

Be in good company.

Good Starts Here. At 13 On Your Side, we are committed to serving the greater good of our communities and that includes our advertising partners. Backed by the resources of our parent company, TEGNA, we are a team of experts who have your best interest at heart and will align your brand with solutions that drive results.

Ready to be in Good Company?
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13 On Your Side Broadcast Audience

13 On Your Side delivers more:


Homeowners

Auto Intenders

People planning to make home improvements


13 On Your Side is home to:

The highest percentage of viewers in Kent, Ottawa & Muskegon counties (KOM)

Female decision makers as the top viewing audience

Highly rated evening newscasts

Source: ComScore TV Local Program Ranker 4Q2023

Digital - WZZM13.com

2.8M
Monthly Visitors
2.8M
Monthly Video Plays
13M
Monthly Pageviews
Source: Google Analytics Q4 2023
WZZM 13 On Your Side has grown in audience engagement in the past year, revealing that West Michigan considers our newscast a trusted source of information.
Source: ComScore TV Local Program Trender 2022-2023
Strategic Audience Targeting: We use tools that enable us to understand and target audiences based on demographics, interests, attitudes, and behaviors.



Digital desktop and mobile web

Premion

Local Advertising on Streaming TV

Premion

Local Advertising on Streaming TV

PREMION is an industry-leading premium CTV/OTT advertising platform serving regional and local advertisers across all 210 markets.

  • 125+ leading TV and media brands
  • Audience targeting by location, behavior, and interest
  • Detailed reporting and campaign insights

TEGNA Attribution

The most complete attribution solution in the market today measuring how your Premion streaming campaign is growing business.


Custom Solutions

We can help you with customized marketing research, co-op advertising and integrated marketing

Over 29 years of Award-winning video commercial production experience. We can take you from creative concept through completed commercial.


Doing Good in the Community

13 On Your Side aligns with several initiatives each year that help give back to the community. Ask us how you can be a part of the good we're doing every year.

13 On Your Side Community

Ready to be in Good Company?
13 On Your Side and TEGNA

We have good people standing by ready to help you drive good business outcomes. Please fill out the form below and a member of our team will be in touch shortly. Prefer to give us a call? You can reach us here: (214) 977-4617

Online Credit Application

Click here for our credit application to get started.

Advertising Terms and Conditions

Your purchase of any broadcast or online advertising is subject to TEGNA's standard advertising terms and conditions, which are available here.